The domain extension can be considered the last name of your domain. Why choose a name other than a classic '.com'? First and foremost, because you can find very simple names available for a generic domain extension relevant to your product or service, such as .agency, .studio, .solutions, or .marketing extensions for a creative business.
The domain extension can be considered your domain’ surname and one of the reasons to you a relevant extension is the fact that one can find very simple and short names available for a generic extension relevant to your product or service, such as .app, .tech, .net or .io extensions.
The domain extension can be considered as the last name of your domain. When you want to give your employees or customers a place to learn easily, from anywhere and anytime, it is a good idea to use the same field with an intuitive extension for an eLearning platform.
Positioning your company as an employer that attracts talent from the market begins with acquiring a domain dedicated to this purpose: [domain-name] .jobs
Do you have a store and want to sell online? You could consider an automated positioning of your site as eCommerce starting right with its chosen domain extension.